Five qualities of a star account person from Phil Johnson, CEO of PJA Advertising & Marketing
Curiosity: Seeing possibilities most of us miss.
Calculated risks: Knowing how and when to introduce bold new thinking to clients.
Tact: A sense of diplomacy has saved many a great campaign and preserved client relationships.
Fine-tuned instincts: Systems and process drive productive work but you must know when they stifle creativity.
Pure drive: The easiest way to kill an idea is to just go through the motions. Passion and hard work produce miracles.
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